Mickey Mouse March
CLUB MICKEY MOUSE - MICKEY MOUSE MARCH (2017)
In re-imaging the legendary Mickey Mouse Club theme, our greatest challenge was creating something that felt truly modern while also authentic to the Disney voice. We decided to rely on bold, minimalist Mickey iconography, paired with a 'chopped-and-screwed' re-formatting of the song.
Produced at Disney Digital Network
For this video we designed all of our sets with 3D software. We started with concept art, which we then converted into to-scale blueprints.
The video's original choreography was created by celebrity choreographer Todrick Hall, known for his work with Beyoncé and Taylor Swift.